GUIDE

Official website: https://www.gu-japan.com/jp/pc/

GU is a fashion brand that is quite popular in Japan because of its affordable prices and diverse youthful designs. There are many items from children to adults, most of the items sold at GU are aimed at young people. And not only clothes or shoes, but at GU stores, you can also find accessories such as belts, hats, etc. Prices range from 1000 yen to 6000 yen.

2.H&M

Official website: https://www2.hm.com/ja_jp/index.html

H&M is a popular fashion brand that is not only popular in Japan but also loved by many fashionistas around the world! Like GU, H&M has a variety of fashion models from children to adults, but this brand targets not only young people but also middle-aged people with elegant and simple designs. There are also a variety of accessories such as necklaces, rings, scarves, etc. for you to choose from! Prices range from 1000 yen to 10000 yen.

Uniqlo

Official website: https://www.uniqlo.com/jp/

Uniqlo branches are present everywhere in Japan, you can find Uniqlo stores large and small right on the street, in shopping malls or even in train stations, etc. Uniqlo is so popular. in Japan because this is one of the most popular popular fashion brands here. Uniqlo’s products are aimed at all audiences, from children, adults, to middle-aged and elderly people. Uniqlo items are loved for their characteristics, such as simple design easy to wear, cool material in summer, warm and thick in winter. In particular, heattech clothing or thermal jackets and jackets are very popular items here. Prices range from 1000 yen to 15000 yen.

Bershka

Official website: https://www.bershka.com/jp/

This is a fashion brand that young people who love dynamic and youthful styles cannot fail to know. Mainstream are youthful designs with bright, naughty colors. If you love highlights and items with special materials,… then Bershka is a fashion brand that you cannot ignore! You can also search for accessories such as bags, hats, etc. here. Prices range from 1000 yen to 15000 yen.

Honeys

Official website: http://www.honeys-onlineshop.com/shop/default.aspx

Honeys is a fashion brand mainly aimed at women, with an easy-to-wear, youthful and easy-to-coordinate design, this is a fashion brand loved by young Japanese. Honeys’ design is not too trendy, does not use outstanding materials and colors, but focuses on simple designs, high applicability such as being able to go to school, work and go out,… Prices fluctuate. from 1000 yen to 6000 yen.

Zara

Official website: https://www.zara.com/jp/

Zara must have been very famous for its beautiful and somewhat luxurious and high-class designs. The company’s products are aimed at men and women aged from about 20 to 40 years old with items with colors ranging from harmonious and easy to coordinate to outstanding and luxurious items, etc. the company introduced above: from 2000 yen to 25,000 yen.

Shimamura

Official website: http://zozo.jp/shop/shimamura/

Shimamura is a chain of stores specializing in clothing for men, women, and children. The clothes here are quite easy to wear, the items are rich and diverse, but you need to choose carefully because there are many designs that look “cheap” and not eye-catching. Prices range from 1000 yen to 5000 yen.

Hanjiro

Official website: http://hanjiro.co.jp/

If you are a fashionista who doesn’t mind wearing reusable clothes, then Hanjiro will definitely be the ideal chain store! Hanjiro offers used fashion items with a variety of designs and styles for both men and women. You can also find accessories like leather bags, necklaces, rings, etc. here. Prices range from 500 yen to 5000 yen, except for high-end items such as leather shoes, watches, etc., which will have a higher price.

Mode off

Official website: https://www.hardoff.co.jp/modeoff/

Like Hanjiro, Mode off is a chain of stores that sells reusable goods for both men and women of all ages including pants, shirts, bags, shoes, watches, etc., and countless other items. In Japan, shops selling second-hand and reusable items like Mode off have a lot, the items are washed clean, displayed by type, by color, easy to see, easy to find. Prices range from 200 yen to 5000 yen, Except for high-end items such as leather bags, leather jackets, etc. will have higher prices.

Above is an introduction to some popular fashion stores and brands in Japan. Hope the article will be helpful for those of you who are learning about shopping places in Japan!

Wish you a happy shopping!